Mapinfo has provided a case study on location intelligence in the retail sector with this article on OfficeMax’s use of MapInfo Location Intelligence in their recent expansion.
As a leader in both business-to-business office products, solutions and retail office products, OfficeMax, Incorporated serves enterprise-level, mid-size and small businesses, as well as individual consumers. The company was founded in July 1988 with the opening of its first retail store in Cleveland, Ohio, expanding to three superstores by year’s end. OfficeMax offers a wide variety of office supplies, paper, technology products and services and furniture through a multichannel approach consisting of direct sales, catalogs, the Internet and more than 900 superstores.
Read moreUsing Location Intelligence, Office Max Grows Business and Improves Operations